Ugly Sweater Contest
Bierhalle 1860 Schell Road, New UlmGet ready to jingle and mingle in your tackiest and most festive attire We're hosting the ultimate Ugly Sweater Contest…
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Brew Year’s Eve
Bierhalle 1860 Schell Road, New UlmGet ready to raise your glasses and toast to the New Year! Join us for an unforgettable New Year's Eve…
Schell’s Luminaries
Schell's Brewery 1860 Schell Road, New UlmThe Schell's luminary display has been postponed due to Mother Nature pouring rain this Christmas. Our enchanting luminaries will light…
Bock at 4 O’Clock: Special Release Party in the Bierhalle
Bierhalle 1860 Schell Road, New UlmJoin us at the heart of brewing excellence as we unveil our much-anticipated 2024 Bock! Be among the first to…
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Live Music: Crista Bohlmann
Bierhalle 1860 Schell Road, New UlmCome enjoy live music in the Bierhalle with Crista Bohlmann!
Yule Light Up the Night!
Schell's Brewery 1860 Schell Road, New UlmJoin us for a Christmas tree burn and woods party in Jägers Ruh! Bring your real Christmas tree* to the…
Pre-Bockfest Party at B&L
B&L Bar 15 N Minnesota St, New UlmPut in your prep work by attending one, or ALL, of our pre-Bockfest parties in New Ulm! Get your Bock…
Mankato Craft Beer Expo Official After Party with Schell’s
Pub 500 500 S Front Street, MankatoJoin us for the ultimate celebration at the Official After Party for the Mankato Craft Beer Expo, hosted at Pub…
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Pre-Bockfest Party at Turner Hall
Turner Hall 102 S State St, New UlmPut in your prep work by attending one, or ALL, of our pre-Bockfest parties in New Ulm! Get your Bock…
Pre-Bockfest Party at Baggin’ in the Street
Put in your prep work by attending one, or ALL, of our pre-Bockfest parties in New Ulm! Get your Bock…
Pre-Bockfest Party at Smiley’s Tavern
Smiley's Tavern 425 N State St, New UlmPut in your prep work by attending one, or ALL, of our pre-Bockfest parties in New Ulm! Get your Bock…
Legos and Libations
Bierhalle 1860 Schell Road, New UlmIt's time to bring friends or the whole family together for a day of building, bonding, and fun! Our LEGOs…
Fun place and wonderful 1919 root beer is available in addition to beer.
So much fun! All of the staff were cheerful and welcoming. I'm looking forward to next year.
It was awesome going through the tour, and the tasting room was a very comfortable place to try very fresh beers as well as some new ones. Sue, our tour guide was great and did a fantastic job showing us around. I would definitely do this tour again and highly recommend checking it out!!
Incredible beer, friendly staff, beautiful facility. Wish we came the day before on Sunday, as the biergarten had live music. Definitely coming back when we visit next year!
Historical and beautiful brewery. A must see if you are in New Ulm. There is something here for everyone even if you aren’t a beer drinker.
Fantastic experience! My co-workers and I went on the brewery tour for only $10. Included samples at the end, along with a complimentary glass. Highly recommended if you love beer!
Been coming here for years. Always love this place. Although I prefer it in the late spring, when the flowers are blooming and the peacocks are out. The beer is as good as you can imagine and the atmosphere is even better. The staff is fantastic and I'll keep going back!
