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Saturday, October 11th, 2025

tickets

Join us at Schell’s for our Oktoberfest! A day of fun, food, and festivities. Whether you’re coming with family or friends, this event is always a blast. Here’s a taste of what’s in store:

Entertaining Games: Compete in classic favorites like bean bag toss, test your strength with the hammer and nail challenge, or show off your endurance in the stein holding contest.

Music: Enjoy some tunes that will keep the atmosphere lively throughout the day.

Delicious Food: Delight in soft pretzels, brats, sauerkraut, apple turnovers, and a variety of tasty eats from food trucks to fuel your Oktoberfest experience.

Family-Friendly Atmosphere: Bring the whole crew! Kids are welcome, and best of all, children under 12 get in free, making it an event everyone can enjoy.

And (of course) Beer: Taste our finest brews, including our award winning, limited-edition “Oktoberfest” Lager that is perfect for the Oktoberfest celebrations. It is a Märzen that is true to German tradition, only brewed once a year to celebrate the fall harvest. The perfect balance of Pale, Munich, and Vienna malts create its toasty backbone.

Make sure to secure your tickets at the button above and come ready to eat, drink, and celebrate! Prost!

Location

Schell’s Brewery
1860 Schell Road
New Ulm, MN  56073

Admission

$10 general admission. Kids 12 and under are free. Once inside, this is a cash-only event. ATMs will be onsite. Food and drink coupons can be purchased at ticket booths.

Schedule

10:30am Gates open

10:45am Beer wagon arrives

11am Tapping of the fest keg

11:02am Entertainment begins

4:30pm Last call for alcohol!

5pm Close