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Since 1980, the annual Border Batch Trade Show has brought beer lovers together each spring at Schell’s Brewery. Held in the historic basement taproom, this long running event is a must for collectors and fans alike! The gift shop and Bierhall open at 11 AM, with a food truck on site during the show. Spend |
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Join us for an exclusive re-release featuring Jalapeño Lime Lager! This Jalapeño Lime Lager has a balanced and crisp refreshing taste with a little kick. The sterling hops were added for bittering qualities. 2.5 pounds of jalapeños were roasted, and then the roasted jalapeños were added to the beer until the kick/heat was there. Then |
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Come celebrate Spring German-style with Schell's. Get your dirndl and lederhosen out, and get a taste of a limited batch of beer. Indulge in a traditional German meal made by Renee Marie's Cuisine and Papa's Pretzels Food Truck. Decorate ribbons and put them on the Maipole! The Narren may even make an appearance. 
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Papa's Pretzels will be on-site at the brewery! Grab some grub, grab a beer and explore the grounds, or head into the Bierhalle or Biergarten to enjoy your meal. |
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Join us in the Bierhalle for extended hours and rotating weekly specials. Every Thursday from 4-8PM, we’re pouring up something a little extra. The specials change each week, so there’s always a reason to come back. Here’s how it works: The 4-Week Thursday Rotation Week 1 - Pint Promo$2 OFF all pints Week 2 – |
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TNT Eats will be on-site at the brewery! Grab some grub, grab a beer and explore the grounds, or head into the Bierhalle or Biergarten to enjoy your meal. |
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Celebrate American Craft Beer Week at Schell's Brewery, where independent spirit, bold flavor, and brewing tradition come together in every pint. American Craft Beer Week represents more than just what’s in your glass. It’s about independence, creativity, community, and a commitment to quality. It’s small and family-owned breweries taking pride in their recipes, supporting local |
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2 events,
Featured
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Join us in the Bierhalle for extended hours and rotating weekly specials. Every Thursday from 4-8PM, we’re pouring up something a little extra. The specials change each week, so there’s always a reason to come back. Here’s how it works: The 4-Week Thursday Rotation Week 1 - Pint Promo$2 OFF all pints Week 2 – |
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2 events,
Featured
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Backstreet Market will be on-site at the brewery! Grab some grub, grab a beer and explore the grounds, or head into the Bierhalle or Biergarten to enjoy your meal. |
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Join us at the Schell’s Bierhalle for an exciting night of BINGO, where you can sip on your favorite brews, test your luck, and support the New Ulm Baseball Association! With a jackpot of up to $2,000, every round brings the thrill of a big win! Seats fill up quick, so get here early to |
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????Schell’s Blood Drive – Hosted with the American Red Cross, join us at the Starkeller to make a life-saving impact to support patients. May 20 9AM-3PM Starkeller 2215 N Garden St. Sign up here: https://www.redcrossblood.org/give.html/drive-results?zipSponsor=Schells |
1 event,
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Join us in the Bierhalle for extended hours and rotating weekly specials. Every Thursday from 4-8PM, we’re pouring up something a little extra. The specials change each week, so there’s always a reason to come back. Here’s how it works: The 4-Week Thursday Rotation Week 1 - Pint Promo$2 OFF all pints Week 2 – |
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2 events,
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Jersey's Food Truck will be on-site at the brewery! Grab some grub, grab a beer and explore the grounds, or head into the Bierhalle or Biergarten to enjoy your meal. 
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Come enjoy live music outside in the Biergarten with Crista Bohlmann! |
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Jersey's Food Truck will be on-site at the brewery! Grab some grub, grab a beer and explore the grounds, or head into the Bierhalle or Biergarten to enjoy your meal. 
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1 event,
Featured
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Featured
Join us in the Bierhalle for extended hours and rotating weekly specials. Every Thursday from 4-8PM, we’re pouring up something a little extra. The specials change each week, so there’s always a reason to come back. Here’s how it works: The 4-Week Thursday Rotation Week 1 - Pint Promo$2 OFF all pints Week 2 – |
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2 events,
Featured
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Backstreet Market will be on-site at the brewery! Grab some grub, grab a beer and explore the grounds, or head into the Bierhalle or Biergarten to enjoy your meal. 
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Come enjoy live music outside in the Biergarten with Chris Bertrand! |
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Come enjoy live music outside in the Biergarten with the Biergarten Boys! |
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